When my friends and I get together there is one topic that hogs the conversation. It’s not politics or the economy. It’s not sex or even our families. It’s the fact that we no longer see what we’re used to when we look in the mirror and, frankly, we’re not sure what to do about that.
We’re hungry for information about all things cosmetic, even those of us who used to be above such things. Yet the usual places to find such information–the women’s magazines–are, for those of us fifty plus, pretty lean. Vogue does a women at every age issue once a year. Harper’s Bazaar does it as a monthly photo feature. More seems less focused on us than the lower end of the Boomer generations.
So quietly and behind closed doors, we’re talking to each other. What do you use? What works? What doesn’t? What’s worth the money? What isn’t? Have you tried this? Would you? Yes? No? Maybe?
MidLife-Beauty is a window onto what my friends and I are saying to each other about makeup and hair, our skin and our bodies. We’ll be trying new products and talking about old ones. We’ll go into the science journals to learn what we have to about the latest new thing and what it might or might not do to us. And we’ll talk to each other, debating the issues of beauty.
Right now, we’re writing about things we’ve found and bought ourselves. If that ever changes, we’ll make clear when there’s sponsorship involved.
MidLife-Beauty shares with MidLifeBloggers the tag line: Making the Most of Midlife Together. That means, we’re looking for your input, your questions, your comments and, for those of you who blog, your posts. Join our Advisory Committee, sign up to receive us via email or RSS. Tell us what you think, like, hate, want, need in this site. We’re in beta now, so we’re tweaking, revising and editing out at will. Help us do that.
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